Entrepreneurs frequently operate from a place of purpose and passion, launching a business based on a fabulous idea or a desire to serve a particular group. Without appropriate attention to business fundamentals, though, the new venture can't succeed. At best, it will stay a hobby that doesn't …
marketing
Develop Your Personal Brand: Uniquely Express Who You Are and What You Do (Sherry Dutra)
How well does your personal brand clearly, consistently, and authentically express who you are? How effectively do you distinguish yourself from other service providers in your industry? Whether you’re just starting a new business or an experienced entrepreneur looking to increase your business …